Posts Tagged “social media marketing”

A tricky balancing act

By | September 7, 2011

I’m a social media professional. I make my living using social media to power my marketing and promotional initiatives for my employer and for the events I organize. I haven’t always worked in the social space specifically, but I have always worked in marketing and promotions throughout my career. I have always been online (since [...]

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Communication 2.0 - Zappos: a Social Media Success Story. Interview with Tony Hsieh

By | July 9, 2008

I am very happy to announce that Tony Hsieh, the CEO of Zappos agreed to an interview with me. Zappos is known as the best online shoe store in the business, but they are now offering much more. A quick blog search will tell you how happy Zappos’ customers and staff are. They are truly [...]

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