Archive For The “Marketing” Category
Last week I had the great pleasure of seeing Microsoft’s Corporate Vice President, US Marketing & Operations Group, Allison Watson, speak for NAMA in Nashville. Watson’s presentation was about new marketing, specifically about being customer centric, using social media, making decisions from intelligent analytics, and what generates revenue. I enjoyed seeing how Microsoft is creating [...]
A few months ago I had a crazy idea to re-create my Twitter avatar as a QR code. The idea was to see how many people would actually take the time to scan it. I learned a few valuable lessons about QR codes from the experience. Upon scanning the code, your browser would open to [...]
As a marketing professional, I do my best to keep on top of new trends and news that is relevant to my industry. With an obvious focus on digital marketing and social media marketing, it’s an overwhelming task to stay on top of everything. It’s also impossible. Here’s a tip to help you never miss [...]
On Wednesday evening, I enjoyed attending the American Marketing Association’s AIM Awards in Nashville. I was honored to receive the Digital Media Champion award. After I received my award, Karen Stone was given an award for recognition of her dedication to NAMA. If I had had a chance to speak, I would have thanked Karen. She was [...]
Community enthusiast, digital marketing consultant, husband and dad based in Nashville, TN.
