Digital Marketing and Social Media Strategy

Read this before you register anywhere

A funny thing happened this week on Facebook. I saw a comment posted on Chris Penn‘s wall by Scott Monty which wished him a happy birthday. I scanned my friend’s birthdays, but didn’t see Chris on the list.

Without thinking much more about the missing birthday listing, I added a comment to Chris’ wall wishing him a happy b’day. Done deal, right?

It was only later through Chris’ own admission that he had conflicting birthdays on Facebook and MySpace. Coincidentally, both birthdays are actually incorrect. Chris blogged explaining his incorrect birth dates:

October 1, 1975 (for MySpacers) and October 21, 1975 (Facebookers) are relatively close to my birthday, but not in fact my birthdays. I use these online in lots of places because it’s convenient, easy to remember, and most importantly, it allows me to know which companies online have compromised my privacy.

Date of birth is one of the holy trinity of identity fraud. Name, date of birth, and social security number will get you VERY far as an identity thief. Combine it with an address, and you’ve got just about everything you need. It’s also a highly-prized piece of marketing data.

Food for thought, eh? Are you using your real birthday when you register for the hundreds of social network sites, blogs, microblogs and email services?

Later that day I was listening to TWiT when the discussion of Yahoo’s email security came up, they were speaking about Sarah Palin’s hacked email account.

Read this before you register anywhere

An interesting point was made about using incorrect answers when registering for email accounts (among other registration processes). It’s a great security measure to answer the security questions incorrectly, so only you truly know the answer.

What are you doing to enhance your online security?

Dave

http://www.davemadethat.com

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  • Steph

    Dave,

    This is great advice. I've been doing this for years. I haven't gotten any early (or late) birthday wishes because of it… but then I don't want even my e-birthday posted.

  • Thanks Steph:
    Are you doing any other interesting things to protect yourself online?
    Anything you'd suggest others to try?

    Thanks.

  • mike

    Thanks Dave..
    Good thinking.

    I guess honesty isn't the best policy after all..

    Mike

  • Still a good policy for you… :-) Thanks young brother from a similar
    mother.

    D

  • Pingback: PRobecast #75: Identity, Web 2.0 and the About Us Page | Tech PR Gems()

  • myspacerr

    Thanks for sharing

    Myspace image hosting

  • Pingback: My Birthday is Today | Dave Delaney - Community Enthusiast, Social Media Strategist and Humorist()

  • It's also a good reason to ignore the “Stripper Name” memes that float through.

    WHAT IS YOUR LUMBERJACK NAME?

    1) Your first name is the name of your first best friend.
    2) Your last name is the name of your first pet.
    3) Your nickname is your bank account number, followed by the last four digits of your social and the security digits on your credit card.

    SEND TO ALL YOUR FRIENDS, SO WE CAN HARVEST EMAIL ADDRESSES!

  • Hi Dave,

    I use 1Password for some insane password remembering. Also, I have been stopped by the application to accidentally use my password on fishing sites.

    As far as security answers go, I was always wondering about those questions. Shouldn't it be fairly easy for a criminal to find out what my Dad's middle name is? Or my first pets name (by the way, I never had any pets, but I still have an answer :-) ).

    I have to check all my personal data again. Facebook just lets you change your DOB. Whenever I do list the “wrong” answers I collect all the answers in 1Password, because I would never be able to remember everything.

    Oh, I also use lots of fake emails (guerilla mail) and emails that I set up specifically for junk (and registering). Every now and then I abandon them, so that the spammers cannot actually get info this way either.

    I wonder though, how easy is it that 1Password can be compromised? I'm not sure if I'm specifically safe or unsafe. To this day I have not had any issues (I bet, just because I'm posting this here I will get in trouble now :-) ).

    Cheers, Hans

  • Great points, but I noticed your blog comment was under a junk email. You
    don't trust me Hans? (kidding!).

    Thanks.

  • It's also a good reason to ignore the “Stripper Name” memes that float through.

    WHAT IS YOUR LUMBERJACK NAME?

    1) Your first name is the name of your first best friend.
    2) Your last name is the name of your first pet.
    3) Your nickname is your bank account number, followed by the last four digits of your social and the security digits on your credit card.

    SEND TO ALL YOUR FRIENDS, SO WE CAN HARVEST EMAIL ADDRESSES!

  • Hi Dave,

    I use 1Password for some insane password remembering. Also, I have been stopped by the application to accidentally use my password on fishing sites.

    As far as security answers go, I was always wondering about those questions. Shouldn't it be fairly easy for a criminal to find out what my Dad's middle name is? Or my first pets name (by the way, I never had any pets, but I still have an answer :-) ).

    I have to check all my personal data again. Facebook just lets you change your DOB. Whenever I do list the “wrong” answers I collect all the answers in 1Password, because I would never be able to remember everything.

    Oh, I also use lots of fake emails (guerilla mail) and emails that I set up specifically for junk (and registering). Every now and then I abandon them, so that the spammers cannot actually get info this way either.

    I wonder though, how easy is it that 1Password can be compromised? I'm not sure if I'm specifically safe or unsafe. To this day I have not had any issues (I bet, just because I'm posting this here I will get in trouble now :-) ).

    Cheers, Hans

  • Great points, but I noticed your blog comment was under a junk email. You
    don't trust me Hans? (kidding!).

    Thanks.

  • I’d like to add you to my professional network on LinkedIn.

    – Dave

    Dave Delaney
    Social Media Coordinator at Griffin Technology
    Greater Nashville Area

    Confirm that you know Dave Delaney: https://www.linkedin.com/e/v4f654-guhp0eus-2h/isd/4770048533/BxXBLqFw/?hs=false&tok=1VR0Eaziq5LAY1

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  • I’d like to add you to my professional network on LinkedIn.

    – Dave

    Dave Delaney
    Social Media Coordinator at Griffin Technology
    Greater Nashville Area

    Confirm that you know Dave Delaney: https://www.linkedin.com/e/-jedsqi-guhp0i9w-59/isd/4770049160/AV4rrz7X/?hs=false&tok=3g3Z0OLWy5LAY1

    You are receiving Invitation to Connect emails. Click to unsubscribe: http://www.linkedin.com/e/-jedsqi-guhp0i9w-59/x-M38Tdyegzh2PaWcwJ_VMTkWDjgAJO7sFn_u5dQ5uMFanNUalCa/goo/notifications-SX0HQH4Q7K%40disqus%2Enet/20061/I1658479419_1/?hs=false&tok=25vocdlBq5LAY1
    (c) 2011 LinkedIn Corporation. 2029 Stierlin Ct, Mountain View, CA 94043, USA.