Digital Marketing and Social Media Strategy

Presidential Candidates Launch Blog Campaigns

Online Media Daily reported this morning that Former Senator John Edwards and former Massachusetts Governor Mitt Romney are both appearing in ads on blogs such as: Daily Kos, MyDD, AmericaBlog, and Crooks and Liars.

Apparently these campaigns will include ads on Facebook and MySpace, as well as SMS messaging to bring people to the campaign site.

Let’s hope the use of new media promotion doesn’t backfire on them.



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